Meet the Founder of VARDA
VARDA did not begin as a business.
It began as a problem that could no longer be ignored.
The Beginning
As an engineer, I have a low tolerance for things that pretend to work.
I work directly with space — I see what functions, what degrades surfaces and what is a marketing illusion.
I diagnose function.
The Vision
I do not design “accessories”.
I design tools — meant to clean, not pretend to clean.
VARDA is my response to the fatigue of empty market promises:
products that shine and scream in color,
yet leave reality dirty.
It can be done without chemicals.
All it takes is precise fiber, the right weave and a tool engineered for work — not appearance.
This is not lifestyle.
This is cleaning engineering.
For People Like Us
VARDA was created for those who value:
▪ clarity
▪ precision
▪ calm
▪ truth over fragrance
▪ performance over marketing
Principles I Do Not Negotiate
▪ they work
▪ they endure
▪ they don't rely on promises
What I Know About Cleanliness
I see dirt.
I understand its behavior — how it adheres, penetrates, abrades and destroys surfaces.
And I know one thing: most “premium” microfiber is a pretty illusion with a short lifespan.
VARDA was designed to remove dirt — not promises.
And to do so aesthetically, without chemicals and without empty slogans.
Where I Live — Why It Matters
I live in a place where water isn’t a metaphor.
It’s daily reality — lakes, forests, rain on soil, runoff down slopes.
When you live next to water, you notice one thing sooner than others:
everything we bring into a home eventually reaches it.
Here, chemicals don’t disappear “somewhere”.
They flow.
That’s why cleanliness isn’t lifestyle for me —
it’s a condition of the environment I literally look at every day.
I don’t clean for appearance..
I clean so the lake can breathe.
I’m not going to save the world.
But I can make a difference here — where water actually exists, under my window.
VARDA exists for those who feel the same.
VARDA is not my brand. It's my standard.
— Olga
Founder of VARDA
Silent ▪ Simple ▪ Effective